Tag Archives: advertising

Serving Christmas Dinner: Christmas Dinner for the Army, Navy, and Marines in 1942

I enjoyed seeing the holiday menus served in each branch of the armed forces in December 1942. This is an Armour and Company advertisement in Good Housekeeping. Note that the home front housewife could send for a booklet explaining why the US troops were the best fed in the world. I wonder how many housewives sent for it. I’d love to see what was in it.

The government’s “Share the Meat” program is mentioned in the ad. This 1942 program was meant to encourage Americans to limit their meat consumption before meat rationing took effect in early 1943.

Americans! Share the meat as a wartime necessity. United States, 1942. [Washington, D.C.: Government Printing Office] Photograph. https://www.loc.gov/item/96507329/
Good Housekeeping, Dec 1942.